Search engine optimization (SEO) and artificial intelligence (AI) are two cutting-edge technologies that can significantly enhance the digital marketing efforts of law firms. By leveraging the power of these technologies, law firms can improve their online visibility, attract more…
There is no way to sugarcoat this: it’s an extremely difficult time for businesses. The economy has taken a downturn, and whether you’re a business that has slowly opened up your brick and mortar location or you function online,…
Not long ago after taking a hard look at end-of-year trends for 2018, something dawned on me. Smartphones that use Google Assistant (or Siri, Cortana, etc.), and smart home speaker devices, like Alexa, are becoming a popular alternative to…
If you’re new to digital marketing or barely on the cusp of developing your own website, then you should know that there is plenty to learn about this complex world. One of the toughest concepts to grasp is Search…
While artificial intelligence has not gone the way of Skynet (just yet), 2019 has been noted by many digital marketing consultants and professionals as a game-changing year regarding machine learning. For digital marketers, this means improved understanding of consumer…
There’s plenty of reason to develop an e-commerce website in 2019 if you haven’t already. There are plenty of stats available to back up the indisputable truth that consumers are fleeing in droves to online shopping, including: Global retail…
First off, Happy New Year! Now’s the perfect time to refresh our approach to digital marketing. And the easiest way to devise those strategies is by learning from our past mistakes. We’re starting off the year with a look…
Suffice to say that analytics play a pivotal role in the world of digital marketing. Data helps tremendously when developing your content strategy, social media campaigns, making changes to your website, and essentially all other aspects of your digital…
2019 is coming in fast, and if you want to get that sleek, new look before your competition does, enlisting the aid of a digital marketing consultant is the best way to do it. It’s time to renovate those…
All right, time to confess. Earning and building links is hard work. If you spam too many links in your content, you risk losing your ranking on Google search as well as customer confidence. If you don’t earn any…
